ABITA – Atlantic Real Estate Expo 2024

Real-time VR replica of ABITA’s showroom, showcasing their product catalog in an immersive, walkable environment for the Atlantic Real Estate Expo.

ABITA’s physical showroom was transformed into a digital twin using real-time 3D technology, allowing visitors to explore the space remotely with full spatial awareness. The immersive experience included fully furnished environments and detailed product placement.

A built-in product configurator let users interact with individual items — rotating them, viewing details, and exploring style and color variations. This tool elevated product engagement and discovery within the virtual space.

By integrating this VR solution into their expo presence, ABITA showcased their full catalog interactively, strengthened brand perception, and positioned themselves as an innovator in the home and real estate sector.

Project Highlights

Virtual Replica

Showroom

Immersive Product Exploration

Interactive Configuration Tools